At Latin Routes, every journey starts with a story, and ours is one we're proud to share. From humble beginnings to becoming one of the UK’s leading Latin America specialists, this is the story of how passion, expertise and a love for all things Latin America became the heart of everything we do. Discover the Story Behind Latin Routes below.
A Dream That Took Off
Latin Routes began in 2012, born from the shared vision of founders Jessica Dennison and Martin Johnson. Having both fallen in love with Latin America on their travels, they saw a gap in the market: a need for truly personalised holidays that offered more than the standard tick-box itinerary. With just a laptop and a spare bedroom, they launched Latin Routes, committed from day one to creating tailor-made holidays that put clients at the centre of every adventure.
More Than Just Holidays
Fast forward to today, and Latin Routes has grown into a multi-award-winning tour operator with a dedicated team of Travel Specialists who share that same passion. What sets us apart is our first-hand knowledge, our team has travelled extensively throughout Latin America, from the peaks of Patagonia to the jungles of the Amazon. We use that experience to craft truly individual holidays that reflect your interests, style and pace.
Holidays As Unique As You Are
No two holidays we create are the same. Whether you’re after a cultural journey through Peru, a luxury escape to the beaches of Brazil, or a wildlife adventure in Costa Rica, our experts are here to help. Every detail is carefully considered, from handpicked accommodation and private guides to seamless transfers and unique experiences that bring your destination to life.
Supporting You Every Step of the Way
From your very first call to the moment you return home, we’re here for you. You’ll have your own personal Travel Specialist on hand throughout the planning process, plus 24/7 support while you’re away. Our exclusive ‘My Routes’ app gives you access to your itinerary, travel documents and local tips, right at your fingertips.
A Personal Touch, Recognised by the Industry
We’re proud of the relationships we build with our clients, we’re equally proud of the recognition we've received. Over the years, we’ve been honoured with numerous travel awards, including Best Small Holiday Company to Central and South America, and TTG’s Small Tour Operator of the Year. But for us, the best reward is the trust our clients place in us, and the unforgettable memories they take home.
Our Story, Told Through You
In our latest video, we wanted to share not just our journey, but the journeys we’ve helped make possible. You’ll meet the people behind Latin Routes, see the destinations that inspire us, and hear first-hand why we believe there’s nowhere quite like Latin America.
🎥 Watch now: https://youtu.be/VUGUbxUAL0o
Ready to Start Your Own Journey?
If you’ve been dreaming of Latin America, we’d love to help you make it a reality. Speak to one of our friendly Travel Specialists today and let’s create your perfect itinerary, tailor-made, just for you.












